Smile wide, handshake that never ends, eye to eye … Each gesture of the professional salesman is part of a game in which the goal is to convince you to buy. Arguments of selling are not lacking to get you to spend your precious money and to keep this in mind is important not to be seduced easily, and to take the reins of the negotiation in your hands.
That way, trading will become more favorable, and your chances of never losing money will increase significantly. We bring, in this post, 5 tricks of seller so you know and stay alert when you negotiate!
1. Trying to convince you to change product
After choosing the product in a store – in which until you had even attended someone – the salesman arrives, all smiling, and offers you another, more expensive than the chosen one.
It lowers the brand chosen by you and underscores the qualities of the product suggested. Embarrassed, you hardly know what to say, in the face of so many good reasons to abandon your purchase and take home the indicated product. Note that this seller is in most cases, commissioned by the competing company of the item you have chosen.
So if you really do not have an interest, refuse politely. His will is what should prevail over this conduct, the customary as it is unpleasant for the consumer.
2. Realize your desire to consume and abuse the pitch
You enter the store just to give that “little glimpse”, and there comes the seller. Practically glued to you, I’m capricious in the sales pitch, and when you fall into yourself, you’re already on your way to the cashier.
Stop! Take a walk, think about whether you really need to make such a purchase right now. Do not get caught up in the flurry of vendor-made phrases. Be sure of what you want and your own wishes!
3. Notice your anxiety and give no benefit
Once you decide to buy, it is time to negotiate. Sellers have expertise in evaluating customer profiles and almost always perceive urgency, anxiety and other feelings experienced by the customer at the time of the negotiation.
To get good buying conditions, show that you are within the real value of the intended product and that if there is no advantage in making your purchase there, you will simply take your money elsewhere!
4. Selling for children
When you go out shopping for children, many sellers make the sale using the child-pleasing tactic to reach the mother or the father – a bad practice, however widely used.
You enter a store, and there comes the salesman making funnyies and pulling subjects with the little ones. And the survey begins: Are you going to buy something for Mom today? Is Daddy going to pay?
To get away from situations like this, talk to the children first, explaining that shopping is for adults or do not go out with them when it comes to shopping.
5. Selling seller in sympathy
To invite you to know different products, serve coffee, surround you with pampering and kindness is one of the most common techniques of sales, typical of “friendly” vendors. You feel so welcome that you confuse things and end up buying them without even needing them.
Do not fail for it! Business relationships are not friendships, so the seller is only playing the part for which he is paid – and commissioned – to play. Enjoy the treatment, after all you are the consumer and deserve it. But, just make the purchase if you left with the intention of doing it, never to reciprocate the kindness of the seller.
And, remember: anticipate your needs and leave nothing to solve at the last minute. Whatever the product or service, when you have purchased or hired with urgency, subject to what is available, often with higher prices than if you had organized the acquisition or hiring better. Arguments of sale are not usually the best advisers of a conscious purchase.